PURE ETCR in Monaco – Environment

“In 20 years every car will be electric, but right now we can feel like pioneers by driving electric.”

That was the opinion of Bertrand Piccard, one of the world’s leading environmentalists, after he climbed behind the wheel of the Hyundai Veloster N ETCR and lapped one of the world’s greatest street circuits.

In Episode four of PURE ETCR in Monaco, we join Bertrand as he delves into the subject of how a move towards electrification in vehicles can help reduce the impact of mobility – currently accounting for a third of the world’s CO2 emissions – significantly.

Piccard believes that enthusiasm is key in such an evolution taking place; and that the spectacle of PURE ETCR’s most powerful touring cars ever created – with their 500kW motors producing the equivalent of 670bhp – are just the ticket.

“For a long time, ecologists have shown a very dull and boring world [was what was necessary to help the planet]; a world with less mobility, less consumption, less comfort and less growth,” he added.

“That was not very attractive, so for 50 years the ecologists did not have much success. Now I think the disruption is to show ecology through a window of something that brings enthusiasm, passion, performance and profitability.

“When you see a championship like PURE ETCR, you see exactly this. You can do something better with electric cars and bring a new way to race. If you have an electric racing car, you can create a trend.”

An interested co-driver during Piccard’s laps of Monaco was His Serene Highness Prince Albert II.

Since 2016 the International Auto Show Monaco (SIAM) has presented a vision of the future of the automobile industry, with a focus on renewable energies such as electricity.

HSH Prince Albert believes electromobility will be a key factor in helping Monaco to achieve its aim of carbon neutrality by 2050.

“For years now we’ve had an electric vehicle show in Monaco, so we’ve been promoting the idea of clean mobility; especially in the city.

“We have now seven percent total vehicles that are electric. We hope to reach 10 percent very soon. The aim is to reach those targets of carbon gas emissions.

“We have targets that we’ve announced; a 55 percent reduction in greenhouse gases by 2030 and to be carbon-neutral by 2050. Every effort we can do in that area will be a success.”

You can watch the latest film right here.

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