PURE ETCR secures major coverage in South Africa with SuperSport

PURE ETCR, the world’s first all-electric, multi-brand touring car championship, is delighted to announce a major new partnership with South Africa’s premier sports broadcaster, SuperSport. Established in 1987 and spreading its broadcast wings into neighbouring countries eight years later, SuperSport can now boast over 20 million subscribers in Sub-Saharan Africa, all enjoying a mix of…

Vernay: Double-duty could be key to title success

Hyundai Motorsport’s Jean-Karl Vernay believes that running dual-programmes in PURE ETCR and the WTCR – FIA World Touring Car Cup this year could be a blessing in disguise as he targets title success. The Frenchman was recently confirmed as one of four drivers of the Hyundai Veloster N ETCR in the world’s first all-electric, multi-brand…

PURE ETCR Battle format gets thumbs up from Romeo Ferraris

Romeo Ferraris Operations Manager Michela Cerruti gave PURE ETCR’s Battle format the ‘thumbs up’ after seeing it in action for the first time at Autodromo Vallelunga last week. As part of the preparations for the world’s first all-electric, multi-brand touring car championship, the series held a ‘Stress Test’ at the Italian venue, running through race…

Michela Cerruti drives Giulia ETCR at Vallelunga

Michela Cerruti became the latest driver to get behind the wheel of the Alfa Romeo Giulia ETCR by Romeo Ferraris when she made her test debut in the car at Vallelunga last Friday. The 34-year-old Italian is the team’s Operations Manager, but has a racing CV that includes victories in Auto GP, Superstars and Italian…

Hyundai names Fab Four for PURE ETCR campaign

Hyundai Motorsport has today named an all-star, four-driver line-up to contest the world’s first all-electric, multi-brand touring car series, PURE ETCR, this year. Augusto Farfus, Jean-Karl Vernay, Tom Chilton and John Filippi, who can boast 11 championship titles and more than 50 major touring car victories between them, will drive the brand-new Hyundai Veloster N…

PURE ETCR secures free-to-air coverage in Sweden with Kanal 9

PURE ETCR, the world’s first all-electric, multi-brand touring car championship, is delighted to announce a major new free-to-air partnership with one of Sweden’s leading broadcasters, Kanal 9. Established in 2007 and part of Discovery Network, Kanal 9 airs a wide range of content from lifestyle and interior shows to high-octane documentaries and sporting events. Electromobility…